Monday, March 16, 2009

A thought on consumerism (yeah, stick it to The Man!)



My toothbrush has worn out. Its fibres are all splayed and I find it hard to reach the little nooks and crannies between my molars. So as I was trying hard to use this failed instrument for its purpose this morning, I thought, nay, knew that Oral-B, who made it, definitely had the technology to make a non-splaying brush, or at least a brush that lasted longer. This one lasted about 2 months. This raises three questions:

1) Can a toothbrush perform its job just as well when it is splayed? In other words, have we falsely been told that toothbrushes (teethbrush?) need to be replaced?

2) Does a non-splaying toothbrush exist in a top-secret, military underground Oral-B base somewhere? And they're just not selling it to us, the poor consumer?

3) Are we just too reliant on tooth technology companies? Can we live fine without toothbrushes? (Probably not, unless you're a hippie or a sociopath)

I believe a combination answer can combat all of the above: we have come to be so reliant on consumerism, through both our own and society's faults, that we have reached the point of no return, so that any change we try to make against this will be detrimental. If we all stop using toothbrushes, our teeth will eventually rot and become useless in later life, possibly even reducing our lifespan, and Oral-B would go out of business, people would lose their jobs and their livelihoods. If we keep on buying toothbrushes regularly, The Man will just reduce the lifespan of an average toothbrush once again, and we will be buying toothbrushes even more frequently. And if, say, Colgate released a non-splaying toothbrush, then the economy would lapse into a recession. That's right,

IF YOU STOP BUYING TOOTHBRUSHES, SOCIETY AS WE KNOW IT WILL COLLAPSE

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